Direct Capital Joins Asian American Hotel Owners Association

Portsmouth, N.H. (May 11, 2011) — Bolstering its commitment to financing hoteliers across the United States, Direct Capital announces that it has joined the prestigious Asian American Hotel Owners Association.

In a corresponding move, the AAHOA has listed Direct Capital as an approved lending partner. The company has $350 million in lending capability for 2011 for the hospitality industry.

"Direct Capital is thrilled to join the ranks of the AAHOA," said Matthew Goyette, Vice President of National Brands for Direct Capital. "As an approved financing partner, we plan to bring our 18 years of expertise and strong lending capability to clients across the spectrum who are seeking financial services."

The Asian American Hotel Owners Association includes well-known brands that include Hilton, Marriott, Starwood and Intercontinental. Its membership numbers over 10,000 nationwide and the organization provides advocacy, events and benefits for its members.

About Direct Capital

Established in 1993, Direct Capital provides specialty finance solutions, including commercial equipment financing, commercial loans, and working capital. The company is headquartered in Portsmouth, NH and operates offices in New York, California, and New London, NH. You can follow the Direct Capital Franchise Team on Twitter at http://twitter.com/franchisefunder or subscribe to its blog at http://blog.directcapital.com.