About Direct Capital

Lending That's Small Business Inspired

At Direct Capital, our customers' success drives our story. Small business owners bring passion to their business everyday - and so should their lender. For more than 20 years, we have been providing small and mid-sized businesses with fast and easy access to the capital they need to grow and prosper. With a blazing fast online lending platform that delivers 30-day to 7-year financing at competitive prices, Direct Capital has lent $4 billion to over 100,000 businesses across a multitude of industries...and we like to think we're just getting started.

We understand what drives our customers and want them to be happy and successful - and have attained the lending industry's highest customer satisfaction rating to prove it. Direct Capital has also received notable recognition as one of the nation's fastest-growing private companies on the Inc. 500/5000 list.


We’re very proud of the company and culture we have built. Direct Capital is driven by the following core principles that guide our business focus, strategy, growth and brand-for constant change inspired by our customers.

  • Make every customer experience remarkable
  • Be scrappy
  • Crush obstacles
  • Seek change
  • Invent solutions
  • Drive “Big Mo” (momentum) for success
  • Be point blank
  • Bring it. Passion-all day, every day
  • Enjoy the ride!
  • Give

From Working Capital Loans to Equipment Financing, If your business needs it-we can help you get it. Contact us online or call us at 866.777.0117